When everyone is looking for the perfect story the difference between success and failure is no longer money. Never has more creativity being directed into creating contagious content than today. Having created stories for the last 10 years we’d like to share what we’ve learned.
From the outside founding political parties, burning money, faking guide busses, starting schools or buying airplanes and learning how to fly them might seem diverse.
The underlying mechanics of these diverse stories are surprisingly simple.
A designed and targeted story can not only make the life miserable for bad guys, it can raise sufficient awareness to trigger political actions. When the world gets increasingly entangled movement in one part of the system can have effects in the most surprisingly places.
The world as we know it no longer consist of atoms, it consists of the stories and the best story teller wins.